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AOV growth
Cooper’s Treats
Launched during the height of COVID, Cooper’s Treats brings dog owners a fun, simple way to make healthy frozen treats at home. The brand’s signature product is a powdered dog treat mix that customers blend with water and freeze, creating a unique, DIY experience for pets and their families. Founded by Alex Willen, the business has grown quickly in just over a year, now generating five figures in monthly sales. Alex runs the business as a solo founder, handling everything from product development to marketing.
LOCATION
San Diego, CA
INDUSTRY
Pets
When Alex discovered Upsell.com (formerly ReConvert), the lightbulb went off. With a customizable thank-you page and one-click post-purchase upsells, he could seamlessly present the accessory to buyers at the exact moment of peak excitement - right after checkout.
By setting up ReConvert, Alex was able to:
“Over 15% of my orders now include an accessory upsell with Upsell.com. It lifted my AOV by more than 3% almost instantly, and all it took was a few minutes to set up. For a solo founder, that’s game-changing.”
Alex Willen, Founder
The impact was both immediate and measurable. Within a day of launching Upsell.com, multiple customers had already added accessories to their orders. Today, Cooper’s Treats sees:
For a solo founder, efficiency matters. Upsell.com not only boosted Cooper’s Treats’ profitability but did so with minimal setup and zero extra workload. By capturing add-on sales that email campaigns or other channels might miss, Alex has strengthened his margins and accelerated growth.
In his words, the best part is simple: “It brought in more profits immediately, and all it took was a few minutes of setup.”
ToiletriesExtra monthly revenue
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Selling bidets online might sound like a crazy idea. But that didn’t phase Miki Agrawal and the passionate team at Tushy who, for the past six years, have been reimagining how consumers use the loo.
PlantsReturn on Investment
Thank You Page CVR
Selling plants online might sound like a crazy idea. After all, eCommerce can be stressful enough without having to remember to physically water your products. But that didn’t phase Sven Jakelj and the passionate team at feey who, for the past fifteen months, have been reimagining how consumers buy plants. Using a plant-buying quiz, integrated VR to help customers visitors visualize plants at home and even a dedicated plant doctor – feey have created a one of a kind plant shopping experience.
FootwearCheckout upsell revenue
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Total upsell revenue
Hike Footwear is a new eCommerce brand dedicated to revolutionizing comfort and support in daily life through innovative barefoot shoes. With a commitment to foot health and wellness, Hike Footwear offers a wide range of barefoot shoes designed to alleviate foot-related pains and promote overall well-being. Their mission extends beyond mere footwear sales; they aim to empower individuals to prioritize the health of their feet, regardless of their lifestyle or activities.